In the context of the power of social media in the digital world, people first encountered websites, and as time passed, Social Media Sharing Sites, which became increasingly popular and widely used, drew the attention of companies and institutions. These platforms have become venues for various commercial activities such as promotion, sales and marketing, and direct sales.
The biggest mistake that individuals and companies generally fall into is the misconception that merely existing on social media is sufficient, whether it’s about brand awareness, sales and marketing activities, or online sales. There are many aspects to consider,
To discover the power of Social Media in order;
- Corporate Identity Structure, Does your brand have a consistent look, starting with your logo? ?
- Are you using the right images and designs? Do they accurately represent your brand, product, or service in the best way ?
- Do you have statistics data related to your target audience, and can you interpret it correctly to make the necessary moves ?
- Do you know that mobile usage and PC usage differ by industry and that the work should be done considering both channels?
Many more items can be added to what has been described above. What is intended to be conveyed here is the misconception that people can achieve results quickly and easily in channels where they consume content rapidly.
If you want to highlight your brand in the best way possible, you need to have a Social Media Specialist in your team or collaborate with a Social Media Agency.
Social Media Consulting involves prioritizing and conducting work on social media platforms such as Facebook, Instagram, Twitter, Youtube, Google Plus, LinkedIn, etc., that are relevant to your industry in order to make them suitable for your business, taking into account their importance.
