Increase your hotel’s conversions
Hotel website design and pricing
More direct bookings, backed by 20+ years of tourism experience
With more than 20 years of experience in the hospitality industry, we design and develop high-return websites for hotels, boutique hotels, villas and resorts. Our experienced team of specialists delivers the web design and software solutions best suited to putting you a step ahead in your market.
Building a hotel website: a successful digital storefront, step by step
In tourism, competition no longer starts on the street; it starts in the search engines. Today, the first stop for a guest planning a vacation, long before they set foot in your hotel, is your digital storefront. So is a truly successful hotel website only about looking good? Absolutely not.
At 360DSGN, drawing on more than 20 years of experience in tourism and digital media, we take a detailed look at what good hotel web design looks like, what drives the cost, and what the successful examples in the industry have in common.
Why 360° hotel web design?
- Up-to-date, secure software and infrastructure built for hospitality
- User experience (UX) design focused on high conversion
- Mobile-friendly design and a comprehensive SEO strategy
- Server solutions that guarantee maximum speed and performance
The hotel website booking flow
What should a successful hotel website offer?
For an accommodation business, the website is its most capable salesperson, working 24/7. To turn a visitor from a “prospect” into a “confirmed booking” (a conversion), your site needs the following technical and visual strengths:
- Speed and performance (Core Web Vitals): Research shows that 40% of users abandon hotel websites that take longer than 3 seconds to load. Fast infrastructure is essential for both Google rankings and user satisfaction.
- A mobile-first experience: The vast majority of travel planning happens on mobile devices. Menus, booking buttons and the gallery all have to work flawlessly on mobile.
- Content that builds trust (trust signals): An SSL certificate, genuine guest reviews, a clearly stated address and KVKK (Turkish Personal Data Protection Law) notices create the confidence a user needs before taking out their credit card.
- A direct booking flow: Call-to-action areas should be placed strategically to encourage users to book on your own site with a best price guarantee, rather than losing them to commission-based channels such as Booking or Expedia.
Hotel website examples
You can see some of our client work below
- A proven portfolio of 200+ websites delivered
- Flexible packages to suit your business and your brand
- Websites that move conversions, revenue and sales
Key features every hotel website should have
- An interface design suited to the hospitality industry
- Infrastructure and software that keep pace with current technology
- Online and offline booking forms
- A user-friendly design that guests can navigate with ease
- An SEO structure tailored to the target audience
- A setup that is easy to update for promotions and announcements
Hotel website pricing
The question investors ask most is, without doubt, the cost. Hotel website pricing works much like building a hotel: the size of the plot, the quality of the materials and the fit-out of the rooms determine the price.
In the interest of transparency: setting up a professional hotel website with the core features starts at around TRY 20,000 on average. That price, however, shifts with the scope of the project, depending on the following variables:
Language options (multilingual)
Whether your site is in Turkish only or also published in languages such as English, Arabic and Russian changes the labor and software cost. Each new language means another round of content placement and SEO work.
2- Booking infrastructure (online vs. offline)
Offline system: The customer fills in a form and the request reaches you by email or WhatsApp. This is the more economical option. Online system (booking engine): Includes date selection, real-time availability checks, room blocking and credit card payment (virtual POS). It requires more extensive software.
Content and multimedia production
Do you already have professional photos and copy? Or will we be producing your hotel’s drone footage, interior photography and promotional copy? These services are budgeted in addition to the web design price.
Size of the property and number of pages
The site architecture and workload for a 5-room boutique hotel are not the same as for a resort with a spa, 3 restaurants, meeting rooms and 200 rooms. The variety of room types (suite, standard, bungalow and so on) affects the design time.
Get a quote now!
Fill in the form to get a website quote for your accommodation business right away!
Social media links
Integrating your hotel’s social media accounts with your website matters too. Assuming your accounts have been set up professionally, connecting them to your website is very important for reaching your target audience.
If your social media accounts are not managed professionally, or are not monitored in a regular and systematic way, you may need Social Media Consulting.
Work on tourism-specific channels is important in its own right.
Building your presence on industry channels such as TripAdvisor, and integrating that work seamlessly with your website, will put your business a step ahead
Online booking
Alongside this, as technology advances, online booking has become a sales and marketing tool that the hospitality industry uses more with each passing day.
You too can create a sales channel of your own for your hotel or property and sell directly through your website.
What makes a high-return website or web page?
The most important points are listed below:
- The right infrastructure and software
- A website that runs fast (server performance)
- SEO: a design that works well with search engines
- A user-friendly design
- A positive design suited to the hospitality industry
- No security gaps left open
- It should be ready for continuous updates and, most importantly, you should have a business partner who stands by you 365 days a year.
- 120+Websites Designed
- %95SEO Success
- 200+Happy Clients
- 30000+Bookings
FAQ
Frequently asked questions
If you can’t find the answer you’re looking for, write to us directly.
How long does it take to deliver a hotel website?
It varies with the scope of the project (number of languages, room types), but if the content is ready we launch your site within 15–25 business days on average.
Is SEO work included in the price of hotel website design?
The technical SEO setup for your website (speed, mobile-friendliness, meta tags) is included in the price. The basic setup is carried out.
Are the domain name and hosting for the hotel website included?
Yes, the domain name, hosting and SSL certificate (security) are included in our package prices for the first year. In subsequent years a standard annual renewal fee applies.
Will the hotel website be mobile-friendly (responsive)?
In tourism, more than 70% of searches are made on mobile devices. With that in mind, we build our designs on a mobile-first principle. Your site looks flawless on phones, tablets and desktops.
How many language options can my site have?
We can add as many languages as you like (English, German, Russian, Arabic and so on). However, each language adds work in design and content placement, so it is a factor that affects the project cost.
360DSGN is a company I came across by chance, and I am glad I did. Sadly, there are few companies left these days that are this dependable and do such quality work. For 6 years they have handled all of our company’s corporate design work and shoots. They build and maintain our websites. We are very lucky to have a company like this in Sakarya.
Nezih Namaz
Windeck Plastik
A successful company that offers solution-oriented, professional service and respects both its work and the people it works with.
Av. Özgür Eray Taş
Taş Hukuk
A reliable business partner that stands by you with support 365 days a year on everything internet-related.
Gökhan Ejderoğlu
Boğaziçi Maşukiye
A reliable company that delivers quality work on websites, photography and more, and provides technical support whenever you need it.
Egemen Akdumlu
Room Room Boutique Hotel
We can call them the most successful agency not just in Sakarya but in the entire Marmara region. Honesty, quality service and remarkable attention. Congratulations.
Önder Özkoç
Skate Boarding Turkey
A very successful team. They are experts in e-commerce. Thank you.
Uğur Atay
Arts Deco Design
The right choice,
successful results.
Our job is to raise the value of your business and your brand by helping you achieve successful results in your digital work.